The year was 2017, when the Danish success, SMÅ Sure, first entered the Swedish market. With their colourful bottles and their juicy, sweet, and fruity flavours, they made sure that there truly was a flavour for everyone! With the launch of a vast range of different flavours, SMÅ Sure was recognised as one of Sweden’s fastest growing spirits brands at Systembolaget…ever! The year 2020 heralded the launch of SMÅ Sure Cocktails, a ready-mixed cocktail in a box, and SMÅ Bubbles, a bubbly soft drink.